Hacking feedback loops

In my experience, many people aren't where they want to be in life simply because they haven't taken enough action to learn from the feedback they've been given to build sufficient momentum of the right actions. It's often useful to think of your business as a system. And within that […] Read more »

Lock it in, Eddie!

Here in Aus we had a TV quiz show called "Who wants to be a millionaire?". Answer 15 multiple-choice questions in a row and you win a million bucks. Of course, the questions increase in difficulty each round so it's not as easy at it might seem. Often two or […] Read more »

What are you in it for?

Every failure I've had in business can be traced back to focusing on the money. For a long time my focus was on creating a six-figure business. That was my idea of success. My thought process in those days was along the lines of, "the X market is a Y […] Read more »

Why you don’t charge enough

Do you understand the real value you provide to your clients? I'm not talking about surface level things like "I build websites" or "I save them time". I mean the deeper stuff -- how your positioning fits with their self-image, the confidence they get because of your system, the stress […] Read more »

Better now than later

When I first started in business I spent a few years farting around without much success. Partly because I thought if I just hung out my shingle announcing my consulting business that somehow I'd be flooded with work. And partly because I didn't have a clue what I was doing. Read more »

I need this ASAP

ASAP. How did four letters get so much power? People hear "I need this ASAP" and right on cue they rearrange their lives, cancel date night with the wife, put other projects on hold, and stay up all night to accomodate the request. We generally believe people mean "fast" when […] Read more »

Turning off autopilot

Ever drive home and have no memory of the trip? Mean to stop at the grocery store but end up at home anyway? Lock your car only to check it 12 seconds later because you can't remember if you did or not. I've done these things countless times. Read more »

No I can’t do that

From the perspective of someone who needs to put food on the table, the idea of telling a prospect "no I can't do that" is scary as hell. Especially when the request is something you can figure out how to deliver. Why would any sane person turn down work? Read more »

Gear Heads

The Internet is a breeding ground for gear heads. Everywhere you look, in every corner of every niche, there are people obsessed with the tools of the trade. Entrepreneurs who spend $1,200 per month on software and tech to automate every part of their business... but don't yet have a […] Read more »